A landmark comes alive: Movistar Arena

Project benefits:

ATTENTION GRABBING LIGHT: The LED lighting solution highlights the architectural features of the arena whilst providing a modern flair to the popular event location.
EFFICIENT USE OF ENERGY: LED technology has a low energy demand compared to conventional technology solutions such as halogen floodlights.
FLEXIBLE AND ADAPTABLE: The top-quality RGBW DMX controlled linear luminaires used allow for different illumination colours to match to any event taking place.
FULL PROJECT PLANNING EXPERTISE: LEDVANCE planned and sourced all necessary luminaires to deliver the best possible project solution.

Project info:

Madrid, Spain
Movistar Arena
Project: Development, sourcing and implementation of a modern LED lighting concept for the façade of the landmark Movistar Arena in Madrid that highlights the architecture and gives it attention-grabbing standout appeal.
Application: Sports Lighting
Technology: LED
Products: Floodlight Performance 150W/4000K ASYM 55x110 BK, EAN: 4058075353541 + Project specific sourced Linear Luminaire

LEDVANCE developed and implemented a modern LED lighting concept for the façade of the landmark Movistar Arena in Madrid that highlights the architecture and gives it attention-grabbing standout appeal.

The Challenge

The 2005 rebuilt Movistar Arena did not have a facade illumination and to help elevate this venue, which will once again be one of the venues hosting the upcoming EuroBasket 2029, LEDVANCE was trusted with this task.
Having succesful already illuminated the inside of the arena back in 2023, LEDVANCE created a modern and flexible lighting concept for the facade of the arena with the aim to enhances its architectural value as well as helping to attract public attention, whilst at the same time being energy efficient.

the solution

As well as using LEDVANCE LED floodlights, the dedicated LEDVANCE Project Services Team (LPS) also sourced lighting solution products not currently featured within the standard portfolio to help design a lighting system that allowed RGBW flexibility coupled with easy DMX control.
This is where the LPS team’s expertise and planning really excelled and demonstrated an understanding of the project needs for a customer-centric solution.

The benefits

Lighting quality improvements: With DMX controlled colour changing possibilities, events can be given their own unique lighting scenes to enhance the visitor experience.

Minimal maintenance: LED technology with its long lifetime means that maintenance and ser vicing costs will be kept low.

Improved brand awareness: The arena now stands out in the nighttime, giving it a strong recognisable presence as a notable event location with the city.

“The Movistar Arena façade was a very interesting challenge. The combination of high-performance LED luminaires with DMX control made it possible to develop a flexible, easy to manage system, capable of supporting a wide variety of lighting scenes while meeting efficiency and maintenance requirements.”

Fernando Álvarez, Project Manager , LEDVANCE LIGHTING